11/10/2003

ABC's The Note has gotten a hold of a draft of a memo from Kerry's newly-fired Campaign Manager to his replacement - his advice to her is worth a look: 1. At the slightest provocation, particularly during live television interviews, The Candidate will throw the staff under the bus. For instance, I was once sacrificed on "Meet the Press" for some on-the-record criticism of HoHo that in retrospect reads in tone and substance like a Connie Morella press release compared to what The Candidate is now saying about Dean... 4. The corrollary of "Let The Spouse Be the Spouse" is "Let Chris Black Be Chris Black." You'll know what I mean shortly if you don't already. 5. I have no fu***** (REDACTED) idea what Cam is doing, but The Candidate seems to believe he is the second coming of Tad Devine... 8. You'll be tempted to ask the research shop to get you a memo on The Candidate's achievements in Congress. Save yourself some time and don't. 9. Often, we line up endorsements and come up with a plan about how to unveil them for maximum strategic effect. Remember: this works best if the endorsers don't just blurt out their support whenever they feel like it. Also, if you set up endorsement press conference calls, remind the endorsers not to trash the significance of their own endorsements. 10. Getting into Canada requires proper ID. (Actually, that one belongs on a different list — ignore it …) ... 14. You'll be wondering what the fourth-quarter fundraising number will be like. It's not something I want to commit to paper. Just have Gibbs practice in front of a mirror: "We'll have enough resources to get our message out." 15. I think we finally have an answer on the Iraq vote that works. As John Sasso always says, "8th time's the charm." 16. Best to get The Candidate to stop musing in public about decisions that he hasn't made yet. And, since we have budgeted to take those matching funds, make darn sure that The Candidate is fully ready to write a personal check before you let him make any announcement. In fact, I'd suggest having the check in hand — certified. 17. Finally, have fun. There are still a lot of people in the party like you who believe that The Candidate is the party's best and only hope of beating George Bush, and we have all seen moments and flashes in which John is That Man. Your task, in the few short weeks you have, is to somehow make him perform at that level each and every day. There's no evidence it can be done, but you gotta try. You and New Hampshire can make The Candidate The Comeback Kid.

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